HDX Team5 DSM

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Design Structure Matrix (DSM)

Using the pairwise analysis of interactions and interdependency of people involved in the Pasar Rakyat ecosystem, we came out with the DSM seeing some clustering patterns that can help us understand the human dynamics in the project.

Pasar Rakyat DSM.png


The DSM revealed 5 clusters of interactions among the stakeholders in the Pasar Rakyat ecosystem.

The Big Grey matrix shows the main players in the Pasar Rakyat operation.

The Orange matrix inside the Grey matrix comprises the key drivers of the Pasar Rakyat project.

The Green matrix inside the Grey matrix are people to ensure financial and accounting governance in the business model.

The Blue matrix are the service support needed to operate the demand and supply chain in terms of transportation, packing and storage.

The Pink cluster are the ICT developers for digital solution including the learning management system for Sample farm training centers, and the Supply chain management system to link from farms to market, so as to enable scaling up of the Pasar Rakyat project with digital platforms for data and knowledge depository and management.