HDX Team5 Stakeholders analysis
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Stakeholders Analysis
| Stake Holder | Our output that meet their needs (Kano ranking: C=Critical, I=Important, D=Desirable) | Their output that meet our need (Kano ranking: C, I, D) |
|---|---|---|
| Farmers | The demand for their produce will bring revenue to the families (C) | They produce farm products for the market to sell (C) |
| Villagers | The villagers get alternate food supply and also jobs (C) | The villagers are the customers and beneficiaries (C) |
| Transport service provider | Generate jobs for drivers and trucks/ vehicles owners (C) | They provide transportation needed between farmers and the market place/ warehouse (C) |
| Farm venue owner | Farmers can better sustain the lease and use of the farm land (I) | Provide fair and responsible allocation of farm land (I) |
| Market venue owner/ Owner of People's Market Transaction Site | They may get rental income (C) | They maintain the market as a clean and safe venue (C) |
| Coordinator for logistics | Generate jobs for the service (D) | Help establish smooth operation model (I) |
| App / ICT developer and operator | Generate jobs for the service (I) | Help digitalize the market operation and communication (I) |
| Finance controller/ accounting | Generate jobs for the service (D) | They ensure accountability (I) |
| Storage/ Packaging service/ Owner of Warehouse | Generate rental income, generate jobs (I) | They provide needed support for post-harvest processing, and also prolong shelf-life for the farm produce, and may reduce wastage with proper storage and packaging support (C) |
| Marketing Communication/ Publicity | Generate jobs (D) | They ensure awareness and promote branding of the market (I) |
| Administrator of SOP | Generate jobs (D) | Ensure compliance and support scale up operation (I) |
| Funders / Sponsors | Provide good will and corporate social responsibility opportunities; and may enhance corporate reputation as a caring enterprise (I) | They benefit the poor and needy with free or heavily subsidized food and help make the market sustainable (C) |
| Local District / Village government | Provide governance channel regulation for safety and hygienic markets (I) | Ensure compliance of safe management and also environmental issues (I) |
| People's Market Organization / People's Market Traders Forum | Provide open communication and cooperation/ collaboration (D) | Enhance community ownership and mutual support (I) |
| Related Office (Local Industry and Trade Office} | Provide official platform for investment and growth of potential business operation to support Bali economy (D) | They may open up new opportunities for market scale up and forge partnership with traders and/ or related industry to value add (D) |
| Marketplace support (Gojek / Shopee / Delivery etc.) | Provide new service demands (D) | They can expand the reach to customers and enhance online business for the market (D) |
Pairwise 3X3 grids to compare our project importance to the stakeholders against the stakeholders importance to us
We use the 3x3 grids tool to analyse how our project contributions may benefit the Pasar Rakyat stakeholders in relative importance with respect to the relative importance of the input from the stakeholders to the success of our project.
initially we placed the Villagers in the Low-Low grid but on second thought we think the project will have medium importance to them as they are the community that will benefit from the Pasar Rakyat project, not just about food security derived locally through sustainable farming, but also the project is likely to create jobs for the villagers in the ecosystem of Pasar Rakyat in the long run.
Network between stakeholders
To network the stakeholders, it is recommended to establish consensus. Consensus building steps for Pasar Rakyat:
(A) Preparation:
- Invite stakeholders as listed in the table of stakeholders analysis
- Get Pak Nyoman to invite local key contacts and representations
- Build the Table of parties that can make decision and influence
- Assignment of roles and meeting frequency
- Brainstorming agenda and ideas
(B) Create Value:
- Share the vision of Pak Nyoman, and the value of sustainability, revenue increase, welfare, food security, education of good farm practices, post-harvest processing, value add to the farm produce, organic fertilizers, etc
- Listen to other parties their aspiration or obstacles to overcome
- Bundle the value options into people skills related, market related, SOP related, community wellness, eco-friendly and sustainability
(C) Distribute value:
- Sample or Model Farm for training
- Compilation of education materials/ videos/ manuals etc
- Data management with ICT and knowledge sharing and distribution
- Finance and accounting for fairness to all stakeholders
- Good and regular communication to unite community
(D) Follow through:
- Regular data collection and sharing with fixed schedule
- Celebrate successes and share stories
- Scale up option for farmers